Keely Nienhiser

Director, Residential Pricing
Vistra Corp

Keely Nienhiser is a seasoned pricing leader with 15 years of expertise in competitive pricing, strategy development, margin management, and competitive intelligence. She has a proven track record of driving profitable growth by designing and executing pricing strategies that balance market competitiveness with business objectives. Keely excels at leveraging data-driven insights to optimize margins and enhance market positioning in dynamic, competitive environments.